Hey Google! Ban the people, not the tool! [My Blog Guest]

  • March 20, 2014
  • SEO
24 Comments

SEtalks.com is not at all a SEO news blog, so I had the choice to skip this news but I am actually writing this article because personally I owe a lot to Ann Smarty. She is one of the first few people who really helped me when it comes to SEO and (to be particular) Guest Blogging and how to do it right!

On March 19th Matt came up with a tweet in which he said they are going to take an action against the large guest blog network and later that day “My Blog Guest” by Ann Smarty was penalized. Not to mention there are quite a few other guest blogging networks available like Post Joint, Blog Synergy, Guest Blog it and more which are still there in search engine.

The major difference between My Blog Guest and other networks is that My Blog Guest was a free community where as others are usually focusing on paid options.

Why “My Blog Guest”?

I don’t think anybody can answer this other than Matt and team themselves but if you ask me this was the silliest thing I have ever heard in a while. it is more like since “Knife can hurt people so let’s ban the knife”. Come on Google, you can actually find the people who are violating the guidelines (you set) and burn them instead of burning the tool itself.

According to Ann, Google is using them as a PR game, as they are huge, killing them will scare others which sounds legit to me at the moment.

 

“My Blog Guest” also contains low quality stuff, isn’t it?

I will not say No! I have used the platform myself and I have encountered quite a few people who were actually giving away their lowest quality content in against of a link only.

But this is not the point, I have seen people killing from the knife as well as using it to chop vegetables, does that means you should ban the tool? “My Blog Guest” is a community that allows bloggers to communicate with each other and share opportunities. Google ideally should search a little deeper and find the people who are violating the guidelines and then ban them accordingly.

 

Come on Moosa, Guest Blogging is dead… Accept it!

Honestly speaking, I am literally not buying this and it is mainly because guest blogging was never a link building tactic for me, instead it was a way to promote your brand and get exposure. If you are good, links and leads will come along!

My thoughts about Guest Blogging are still the same as it was when blogging: Don’t use it as a way to get links, all you need from this is exposure and wider audience.

I am no expert but I believe two things anyone should question to himself before getting started with guest blogging:

  • Guest Blogging for link or brand promotion? If it is for Link, then you are doing it wrong but if it is for brand promotion, ask yourself another question!
  • Do you really want your brand name to be featured on some lousy, good for nothing blog that nobody reads and care?

Once you get the right answers, I am sure you will start getting the things right too!

 

Support “My Blog Guest” community?

As a matter of fact I do! I know there are many low quality and paid offers available within the community but the good part that Google should realize is that they were good at burning them and trying hard to stay legit.

On the other hand what Ann and the team should do is to get in to the community and burn as many low quality spammers as they can (which I am sure they were already doing).

#isupportMyBlogGuest do you?

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24 Comments
    • AvatarEhtesham_SKI USA Inc
    • March 21, 2014
    Reply

    I believe Guest blogging is one among the best Link building technique and even now it is, if you really follow all the guidelines that Matt has disclosed.

    • AvatarEhtesham_SKI USA Inc
    • March 21, 2014
    Reply

    I believe Guest blogging is one among the best Link building technique and even now it is, if you really follow all the guidelines that Matt has disclosed.

    • AvatarEhtesham_SKI USA Inc
    • March 21, 2014
    Reply

    I believe Guest blogging is one among the best Link building technique and even now it is, if you really follow all the guidelines that Matt has disclosed.

    • AvatarNoman Ali
    • March 21, 2014
    Reply

    Might be, Google penalize them for short term, I think Google do not want to search people who are violating the guidelines, they want to do themselves (myblogguest) and make their community more better…

    • AvatarNoman Ali
    • March 21, 2014
    Reply

    Might be, Google penalize them for short term, I think Google do not want to search people who are violating the guidelines, they want to do themselves (myblogguest) and make their community more better…

    • AvatarNoman Ali
    • March 21, 2014
    Reply

    Might be, Google penalize them for short term, I think Google do not want to search people who are violating the guidelines, they want to do themselves (myblogguest) and make their community more better…

    • AvatarKrystian
    • March 20, 2014
    Reply

    “Do you really want your brand name to be featured on some lousy, good for nothing blog that nobody reads and care?”

    For most spammers – yes if it gives you a link;) Personally if I see such a content or chessy blog it turns me away instantly.

    As for the whole MBG stuff I totally agree that Google sometimes go to far with their link paranoia.

    • AvatarKrystian
    • March 20, 2014
    Reply

    “Do you really want your brand name to be featured on some lousy, good for nothing blog that nobody reads and care?”

    For most spammers – yes if it gives you a link;) Personally if I see such a content or chessy blog it turns me away instantly.

    As for the whole MBG stuff I totally agree that Google sometimes go to far with their link paranoia.

    • AvatarKrystian
    • March 20, 2014
    Reply

    “Do you really want your brand name to be featured on some lousy, good for nothing blog that nobody reads and care?”

    For most spammers – yes if it gives you a link;) Personally if I see such a content or chessy blog it turns me away instantly.

    As for the whole MBG stuff I totally agree that Google sometimes go to far with their link paranoia.

    • AvatarMtm
    • March 20, 2014
    Reply

    The issue with MBG is that it was forcing DoFollow links and would ban users that did not follow this rule. This is ranking manipulation and is against Google’s rules. As far as I know the other websites allow you to choose DoFollow or NoFollow, even Post Joint changed their policies as of a couple of weeks ago because they saw the writing on the wall that something was about to happen. In my opinion, if MBG did not have this policy and openly scoff at Google, it would not have gotten the ban hammer from Google.

    • Reply

      Ann and I have both been around long enough to know that nofollow = NOT TRUSTED. Why would I ever take my time to write about and link to anyone I am not actively endorsing. (On the rare occasion I might mention someone negatively I would certainly NOT link to them.)

      Just because Google thinks they control the internet does NOT mean that we should damage others by nofollowing links to them. How can Google now change the meaning of nofollow from not trusted to no link juice?

      Ann has always been adamant that guest posts not be monetized because she did NOT want to “scoff at Google”. Google can not kill guest blogging because as many have pointed out it is to reach your target audience. No matter what Google does people still have to get visibility and they will not stop creating content to do so.

        • AvatarMtm
        • March 21, 2014
        Reply

        I think if your content is good enough a nofollow link will still lead to traffic. As Matt Cutt’s has said, it shouldn’t be your only way to get links and that if the content quality is high enough it will rank based on its merit and sharing. He’s also said NoFollow does not hurt rankings unless you are being very spammy all over forums / blogs etc.

        It’s a really difficult position to be in either of their shoes. From what I am told Ann runs a great website and tries to be on the up, but the issue comes from the people who abuse her site and send out low quality content or spun articles. And Matt Cutt’s ijob is to remove spam and when he was sent that email from a guest blogger I think it put him over the edge. He’s tired of guest bloggers putting out lots of low quality content all over a bunch of different websites with DoFollow links for SEO purposes. Why should you get more link juice because you posted a low-quality or a spun copy of an article as a guest blogger just to add a few DoFollow links to your site? The practice itself has become too spammy. I get about 4-5 emails every couple of days about blogging on sites or teling me my rankings are low and that they can help me.

        As a side note regarding MBG’s DoFollow only links, DoFollow links can potentially hurt your website if you link to a low quality website, especially those used by spammy guest bloggers. Forcing someone to DoFollow when they see a great piece of content but linked to a low PR website really puts the publisher in an awkward position too. There’s so much going on with this situation.

        I think a model still exists to run a guest blogging site but it would have to be radically different.

        I feel bad for Ann but knowing her reputation, she will adapt a new strategy. Hopefully she will not try to fight Google because it’s a one way street currently and, unfortunately, they do it better than everyone else right now.

        (I rambled a bunch here and some of it might not make sense because my mind is running all over the place and I’m trying to get some work done, sorry in advance!)

      • Reply

        The editorial control comes with selecting to publish the post or not. That is what people are not understanding here, and what Gail and Ann are trying to explain.

        Why would you select to publish a post you do not like or trust the link to? That is the issue here!!

        Was their low quality sites, and spammy content “trying” to peddled. Absolutely! It is also a free community. It is a microcosm of society. There is “good” and “bad” everywhere.

        However, MBG actively preached “guest posting” quality and building relationships over the links, all the time.

        They were an advocate of Google’s message. They were trying hard to rid the site of the ones using the “tool” for manipulation. It is a work in process. Nobody is perfect. I know I am not.

        There was also plenty of high quality sites and authors, whose content got published because it was well written, and would add value to the site it was being published on.

        There were many sites actively asking to publish the content. Then the writer would choose the one that was most appropriate for him or her. If that is not “editorial control”, then I do not know what it means!!!

        My point here is to go after the sites, not the tool!!! They did not force anyone to publish anything. They are not really even involved in the transaction, except to make sure the post followed the “strict” rules in terms of how many links, anchors to use (they were totally against commercial (money) keywords), and quality of content.

        Quality is obviously more subjective, and harder to gauge. Moderators tried their best to read every article posted. Did some fall through the cracks? I am sure they did. It would be only natural. Also, what was allowed 2 years ago is different then was allowed today. You need to take that into consideration as well. They are a 5 year old company.

        There are probably published posts that were well within Google’s guidelines when posted, but now fall outside of them. They can not be held accountable for that?!

        I would just say Ann and MBG mean well. Having a place that can bring writers and publishers is not a bad thing.

    • AvatarMtm
    • March 20, 2014
    Reply

    The issue with MBG is that it was forcing DoFollow links and would ban users that did not follow this rule. This is ranking manipulation and is against Google’s rules. As far as I know the other websites allow you to choose DoFollow or NoFollow, even Post Joint changed their policies as of a couple of weeks ago because they saw the writing on the wall that something was about to happen. In my opinion, if MBG did not have this policy and openly scoff at Google, it would not have gotten the ban hammer from Google.

    • Reply

      Ann and I have both been around long enough to know that nofollow = NOT TRUSTED. Why would I ever take my time to write about and link to anyone I am not actively endorsing. (On the rare occasion I might mention someone negatively I would certainly NOT link to them.)

      Just because Google thinks they control the internet does NOT mean that we should damage others by nofollowing links to them. How can Google now change the meaning of nofollow from not trusted to no link juice?

      Ann has always been adamant that guest posts not be monetized because she did NOT want to “scoff at Google”. Google can not kill guest blogging because as many have pointed out it is to reach your target audience. No matter what Google does people still have to get visibility and they will not stop creating content to do so.

        • AvatarMtm
        • March 21, 2014
        Reply

        I think if your content is good enough a nofollow link will still lead to traffic. As Matt Cutt’s has said, it shouldn’t be your only way to get links and that if the content quality is high enough it will rank based on its merit and sharing. He’s also said NoFollow does not hurt rankings unless you are being very spammy all over forums / blogs etc.

        It’s a really difficult position to be in either of their shoes. From what I am told Ann runs a great website and tries to be on the up, but the issue comes from the people who abuse her site and send out low quality content or spun articles. And Matt Cutt’s ijob is to remove spam and when he was sent that email from a guest blogger I think it put him over the edge. He’s tired of guest bloggers putting out lots of low quality content all over a bunch of different websites with DoFollow links for SEO purposes. Why should you get more link juice because you posted a low-quality or a spun copy of an article as a guest blogger just to add a few DoFollow links to your site? The practice itself has become too spammy. I get about 4-5 emails every couple of days about blogging on sites or teling me my rankings are low and that they can help me.

        As a side note regarding MBG’s DoFollow only links, DoFollow links can potentially hurt your website if you link to a low quality website, especially those used by spammy guest bloggers. Forcing someone to DoFollow when they see a great piece of content but linked to a low PR website really puts the publisher in an awkward position too. There’s so much going on with this situation.

        I think a model still exists to run a guest blogging site but it would have to be radically different.

        I feel bad for Ann but knowing her reputation, she will adapt a new strategy. Hopefully she will not try to fight Google because it’s a one way street currently and, unfortunately, they do it better than everyone else right now.

        (I rambled a bunch here and some of it might not make sense because my mind is running all over the place and I’m trying to get some work done, sorry in advance!)

      • Reply

        The editorial control comes with selecting to publish the post or not. That is what people are not understanding here, and what Gail and Ann are trying to explain.

        Why would you select to publish a post you do not like or trust the link to? That is the issue here!!

        Was their low quality sites, and spammy content “trying” to peddled. Absolutely! It is also a free community. It is a microcosm of society. There is “good” and “bad” everywhere.

        However, MBG actively preached “guest posting” quality and building relationships over the links, all the time.

        They were an advocate of Google’s message. They were trying hard to rid the site of the ones using the “tool” for manipulation. It is a work in process. Nobody is perfect. I know I am not.

        There was also plenty of high quality sites and authors, whose content got published because it was well written, and would add value to the site it was being published on.

        There were many sites actively asking to publish the content. Then the writer would choose the one that was most appropriate for him or her. If that is not “editorial control”, then I do not know what it means!!!

        My point here is to go after the sites, not the tool!!! They did not force anyone to publish anything. They are not really even involved in the transaction, except to make sure the post followed the “strict” rules in terms of how many links, anchors to use (they were totally against commercial (money) keywords), and quality of content.

        Quality is obviously more subjective, and harder to gauge. Moderators tried their best to read every article posted. Did some fall through the cracks? I am sure they did. It would be only natural. Also, what was allowed 2 years ago is different then was allowed today. You need to take that into consideration as well. They are a 5 year old company.

        There are probably published posts that were well within Google’s guidelines when posted, but now fall outside of them. They can not be held accountable for that?!

        I would just say Ann and MBG mean well. Having a place that can bring writers and publishers is not a bad thing.

    • AvatarMtm
    • March 20, 2014
    Reply

    The issue with MBG is that it was forcing DoFollow links and would ban users that did not follow this rule. This is ranking manipulation and is against Google’s rules. As far as I know the other websites allow you to choose DoFollow or NoFollow, even Post Joint changed their policies as of a couple of weeks ago because they saw the writing on the wall that something was about to happen. In my opinion, if MBG did not have this policy and openly scoff at Google, it would not have gotten the ban hammer from Google.

    • Reply

      Ann and I have both been around long enough to know that nofollow = NOT TRUSTED. Why would I ever take my time to write about and link to anyone I am not actively endorsing. (On the rare occasion I might mention someone negatively I would certainly NOT link to them.)

      Just because Google thinks they control the internet does NOT mean that we should damage others by nofollowing links to them. How can Google now change the meaning of nofollow from not trusted to no link juice?

      Ann has always been adamant that guest posts not be monetized because she did NOT want to “scoff at Google”. Google can not kill guest blogging because as many have pointed out it is to reach your target audience. No matter what Google does people still have to get visibility and they will not stop creating content to do so.

        • AvatarMtm
        • March 21, 2014
        Reply

        I think if your content is good enough a nofollow link will still lead to traffic. As Matt Cutt’s has said, it shouldn’t be your only way to get links and that if the content quality is high enough it will rank based on its merit and sharing. He’s also said NoFollow does not hurt rankings unless you are being very spammy all over forums / blogs etc.

        It’s a really difficult position to be in either of their shoes. From what I am told Ann runs a great website and tries to be on the up, but the issue comes from the people who abuse her site and send out low quality content or spun articles. And Matt Cutt’s ijob is to remove spam and when he was sent that email from a guest blogger I think it put him over the edge. He’s tired of guest bloggers putting out lots of low quality content all over a bunch of different websites with DoFollow links for SEO purposes. Why should you get more link juice because you posted a low-quality or a spun copy of an article as a guest blogger just to add a few DoFollow links to your site? The practice itself has become too spammy. I get about 4-5 emails every couple of days about blogging on sites or teling me my rankings are low and that they can help me.

        As a side note regarding MBG’s DoFollow only links, DoFollow links can potentially hurt your website if you link to a low quality website, especially those used by spammy guest bloggers. Forcing someone to DoFollow when they see a great piece of content but linked to a low PR website really puts the publisher in an awkward position too. There’s so much going on with this situation.

        I think a model still exists to run a guest blogging site but it would have to be radically different.

        I feel bad for Ann but knowing her reputation, she will adapt a new strategy. Hopefully she will not try to fight Google because it’s a one way street currently and, unfortunately, they do it better than everyone else right now.

        (I rambled a bunch here and some of it might not make sense because my mind is running all over the place and I’m trying to get some work done, sorry in advance!)

      • Reply

        The editorial control comes with selecting to publish the post or not. That is what people are not understanding here, and what Gail and Ann are trying to explain.

        Why would you select to publish a post you do not like or trust the link to? That is the issue here!!

        Was their low quality sites, and spammy content “trying” to peddled. Absolutely! It is also a free community. It is a microcosm of society. There is “good” and “bad” everywhere.

        However, MBG actively preached “guest posting” quality and building relationships over the links, all the time.

        They were an advocate of Google’s message. They were trying hard to rid the site of the ones using the “tool” for manipulation. It is a work in process. Nobody is perfect. I know I am not.

        There was also plenty of high quality sites and authors, whose content got published because it was well written, and would add value to the site it was being published on.

        There were many sites actively asking to publish the content. Then the writer would choose the one that was most appropriate for him or her. If that is not “editorial control”, then I do not know what it means!!!

        My point here is to go after the sites, not the tool!!! They did not force anyone to publish anything. They are not really even involved in the transaction, except to make sure the post followed the “strict” rules in terms of how many links, anchors to use (they were totally against commercial (money) keywords), and quality of content.

        Quality is obviously more subjective, and harder to gauge. Moderators tried their best to read every article posted. Did some fall through the cracks? I am sure they did. It would be only natural. Also, what was allowed 2 years ago is different then was allowed today. You need to take that into consideration as well. They are a 5 year old company.

        There are probably published posts that were well within Google’s guidelines when posted, but now fall outside of them. They can not be held accountable for that?!

        I would just say Ann and MBG mean well. Having a place that can bring writers and publishers is not a bad thing.

  1. Reply

    I agree with you. Guest blogging is good. It is public relations. It is also good for SEO for this very reason. If you send out dozens of spammy blog posts with no original ideas and poor use of English or any other language, then stick a fork in it. But if you create top quality posts that make the reader think, then the links deserve to be followed and counted.

  2. Reply

    I agree with you. Guest blogging is good. It is public relations. It is also good for SEO for this very reason. If you send out dozens of spammy blog posts with no original ideas and poor use of English or any other language, then stick a fork in it. But if you create top quality posts that make the reader think, then the links deserve to be followed and counted.

  3. Reply

    I agree with you. Guest blogging is good. It is public relations. It is also good for SEO for this very reason. If you send out dozens of spammy blog posts with no original ideas and poor use of English or any other language, then stick a fork in it. But if you create top quality posts that make the reader think, then the links deserve to be followed and counted.

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