This meme is for every SEO who has been in the industry longer than a day. You thought you were getting into SEO to do SEO. In reality you need to spend 1/2 of your time educating clients and the 1/2 of your time working on SEO.
If you are an in-house SEO, you need to educate your team on the long-term value of SEO. If you are a freelance SEO; you need to educate your potential clients about the process of SEO, how long it will take, how much time and money it will take and what the end-goal’s payoff will be. I have found that setting up my client’s expectations is a crucial step to having a happy long-term relationship with my them.
Best of luck.
-Bryant Jaquez, owner of BrewSEO.
Moosa Hemani stands out for many reasons, but one is simply for his exceptional desire to contribute to the SEO community through his writing and participation in social media. You would be hard pressed to find a highly-visible SEO site that he has not contributed to in way. He is also a truly nice guy, which always impresses me. There’s no ego, but there is confidence. I’d be honoured to have the chance to work with Moosa.