Image via UKlinkology.co.uk
Today, I thought I should write about something, which is close to every webmaster’s heart. Well, okay, it might not exactly be very close to your heart, but doing it right can prove to be essential for your online success. And yes, it’s ‘link-building’.
The landscape of link building is ever changing, and in order to thrive online, implementing the right strategies is vital. Link building is a process of acquiring links (or hyperlinks) from other websites to your own. Users use these links to navigate between websites, while search engines crawl the links between the different pages on your website, as well as links on all the other websites.